Data is exploding around us at a considerable rate. As they state in this report, in 2020, people generated 1.7MB of data every second! This report is about the data landscape and how over 500 tech-savvy companies are using and thinking about data.

The report is ideal for
This report is ideal for anyone involved in data and who wants to understand the data landscape.

• Particular interest for CTOs, CIOs, DevOps, Data engineers, and FinOps teams

Main points

• Data analysis is tied to financial success. 85% of C-level leaders see a strong link between the economic success of their organisation. Suitable to analyse hyper-scale datasets now.
• Data workloads are getting bigger, faster and more complex
• Legacy systems aren’t built to handle hyper-scale data analysis
• Security, complexity and budget are top concerns
• Data staffing/skills is a challenge

Key stats

• 78% of respondents agree that faster data analytics are tied to revenue growth.
• 64% use insights from hyper-scale datasets to make business decisions.
• 62% say data analysis insights are essential for business planning and company strategy.
• 97% of survey participants expect their data to grow fast or very fast in the next 1-5 years.
• 98% agree that increasing the amount of data analysed by their organisations in the next 1-3 years is essential.
• 59% of survey respondents actively want to switch data warehouse providers. Top three points:
  • The technology is legacy, and I’m looking to modernise (40%)
  • The system(s) isn’t/isn’t comprehensive enough to meet my needs (42%)
  • Not flexible enough (36%)
•  65% of survey respondents are concerned or very concerned about their ability to hire enough experienced and specialised talent to achieve their data strategy needs.

Takeaways and Insights
The report is an exciting insight into how companies are stepping beyond ‘big data’ volumes to touch larger hyperscale datasets – trillions of data records that must be ingested, stored and analysed. Experts are predicting exponential growth in the next few years.
The report states how the most successful companies are ingesting and analysing data faster. The analysis should be stepped up along with the growth and speed of data.

The report highlights a few key concerns, including data providers and skills. Planning is critical to get the most out of the growing data and can reduce time, money and opportunity loss.

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